Why Choose Us?
At RICH and ROOTED, we take pride in bringing you the best in botanicals, and innovation used to produce the results your hair deserves. Get ready for the thickest, most luscious, healthy, and thriving coils, curls, and kinks of your life. Out with the Hair Care that gets you no results, you've tried it all! Now it's time for you to experience the difference between Hair Care that coats your hair in empty ingredients, and Hair Care at RICH and ROOTED! Our Hair Care products are always formulated using organic, locally sourced, cruelty-free ingredients that never contain phthalates, sulfates, parabens, or silicones! RICH and ROOTED was created out of the need, for natural Hair Care to also be innovative and effective!
Amy Kenner
Founder/Stylist
RICH and ROOTED products are developed by a stylist, with you in mind. Hi, Im Amy and I'm the founder of RICH and ROOTED Hair Care, I have been creating hair care from indulgent, natural ingredients for the last decade. I have met many women and men on different hair journeys and with different hair struggles and goals. In working with a diverse clientele, with unique hair challenges, I found that there was a gap in information on natural ingredients, and which natural ingredients were aggressive in handling specific hair needs and issues. This realization fueled a fire in me to create a Hair Care line that not only provides effective solutions, but also educates our customers as to the importance of the organic elements RICH and ROOTED incorporates into our fresh concepts and innovative formulas for hair growth!
